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Digital marketing refers to the use of digital channels, platforms, and technologies to promote and advertise products or services. It leverages the internet and various digital mediums such as search engines, social media, email, websites, and mobile apps to reach and engage with consumers. With the widespread use of the internet and the increasing reliance on digital devices, digital marketing has become a vital component of a brand’s marketing strategy.
Each of these modules can be tailored depending on the platform you choose and your specific learning goals, but this gives you a broad idea of what to expect in a well-rounded digital marketing curriculum.
Choosing a course in digital marketing can be a great decision for a number of reasons. Here are some compelling reasons why you should consider pursuing a digital marketing course
Overall, digital marketing is an essential and evolving field that helps businesses connect with their target audiences, drive sales, and build brand loyalty through strategic online efforts.
The Innovation Institute of Management Studies (IIMS) is a recognized institution affiliated with Gujarat University. Dedicated to providing high-quality education in the field of management, IIMS focuses on developing innovative, skilled, and responsible leaders for the business world
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